The blank page
You know you should post. You do not know what about. So the account goes quiet for six weeks and the algorithm forgets you exist.
AI marketing for auto detailers
Somewhere in your city there's a reason to book a detail this week. Rev finds it and writes the campaign.
Rev is an AI raptor that watches the ground around your shop every day — the forecast, the events calendar, the season, the local news — throws out almost everything, and lands one campaign that is worth running: the idea, why this week, who it's for, and the copy, written. You paste. He also knows which of your customers have gone quiet and what they were worth. That part is free.
Three hunts free, no card
Your city, checked every day
Copy written, ready to paste
You didn't open a detail shop to write captions.
Marketing is the thing that gets done at 11pm, badly, on a night the bay was empty — which is exactly the week it was already too late. Three things go wrong, every time.
The timing
The offer was fine. It went out the Tuesday after the thaw, the week after the show, the day the graduation photos were already taken. Right idea, dead week.
The follow-through
An idea is not a campaign. Somebody still has to write the post, the caption, the text to the forty people who have not been back since November.
How it works
Your marketing department is a raptor.
Ten minutes to set up. Then Rev works every day on his own and interrupts you about once a week, with something worth the interruption.
Tell Rev about the shop
What you do, your hours, how many cars a week you can take, whether customers come to you or you go to them, and how you talk. From then on Rev writes in your voice, never sells a service you don't offer, and never builds a campaign around a day you're closed.
Ten minutes, onceRev watches your city
Every day, for your coordinates and your radius: the seven-day forecast, the events calendar, concerts and home games, the car-care calendar, the local news. Once a week he searches the web himself for the car shows, charity golf days and fall fairs that never make a feed. Hundreds of signals a week, each scored on how many of the right people it touches, how much lead time you have, and whether it has anything to do with a car — and most of them thrown away.
Every day, on his ownA hunt lands, written
When something clears the bar you get the whole campaign: the idea, why this week and not next, who to aim it at, a checklist in order, and the copy for every channel you use. Ask and he makes the flyer and the social images too. You read it in two minutes, then run it or skip it. Nothing posts without you.
One credit. The first three are free.
The signals
What Rev watches, every day.
Pulled fresh for your coordinates and your radius — not a content calendar with your city's name dropped into it.
Weather
The seven-day forecast. Rain runs, heat waves, the first snow, the first thaw, pollen season. The most reliable signal in this business, and almost nobody markets on it.
Local events
Car shows, festivals, markets, fairs — the weekends when a lot of people suddenly care what their vehicle looks like in a photo.
Concerts and home games
Big nights downtown, playoff runs, tournament weekends. A whole city in a mood, and a mood moves bookings.
The car-care calendar
Spring detail season, winter prep, road-trip season, graduation, wedding season, the fortnight before every long weekend. The stuff you know and forget to act on.
Local news
Road construction, a new subdivision, a plant hiring four hundred people. Things that change who is near you and what they can spend.
The ones no feed has
The Legion car show, the charity golf day, the fall fair. Rev searches the web for them himself, and nothing reaches a hunt until he has found the date on the organiser's own page.
The other hunt
Your best customers have gone quiet. Rev knows what they were worth.
Connect OrbisX or upload a spreadsheet, and about a minute later Rev tells you how many customers have stopped coming back, what they spent with you, and how many you can still reach. Free, no card — one shop found 76 regulars worth $89,767 in twenty seconds.
Then he writes the win-back with each person's name, vehicle and own booking link filled in, sends it, and counts who comes back. Three follow-ups run themselves after that — a first-visit check-in, a word before a regular lapses, a coating anniversary — and when he sees an empty day on your calendar a few days out, he writes the offer that fills it.
A real hunt
This is what lands in your inbox.
Written for a fixed-bay shop in Ottawa. Nobody typed a brief: Rev saw the thaw in the forecast, scored it, and wrote this. Nothing here is trimmed for the website — this is the whole thing.
Salt-Off: the 72 hours after Thursday's thaw
Signal: forecast · +7°C Thursday after eleven days below freezing · Ottawa, 15 km
Why now
Eleven days below freezing is eleven days of road salt. Thursday it goes to +7 and every rocker panel in the city turns white. You have about 72 hours before people stop seeing it and go back to ignoring it. Undercarriage-wash searches spike in that window after every thaw, and they are over by Monday.
Who it's for
Commuters in three-to-eight year old vehicles, Barrhaven, Kanata and Orleans. These are not detailing people. These are people who just looked at their car in a grocery store parking lot and winced.
The angle
Do not sell a detail. Sell rust prevention. Nobody in February cares how shiny it is — they care that the thing still has to be worth something in 2029. Price it like maintenance, not like a treat.
Checklist
- Block six slots Friday to Sunday and name the service. Salt-Off, 45 minutes, $89. — 10 min
- Post the Google Business update Wednesday night before the thaw is news. — 5 min
- Film twenty seconds of a salt-caked rocker panel and post it with the caption below. — 15 min
- Text every customer whose last visit was before December. — 20 min
- Friday at 2pm, if slots are left, put $20 behind the post at a 15 km radius. — 5 min
Ready to paste
Google Business post Wednesday, 7pm
Thursday hits +7 after eleven days of deep freeze. That is eleven days of road salt about to come off the road and settle on your undercarriage. Salt-Off: a 45-minute undercarriage and rocker flush. $89. Six slots, Friday through Sunday. Rust does not wait for spring. Book it.
Instagram caption Thursday, 8am
Eleven days below freezing. Then Thursday: +7. Every kilometre of salt you drove through this month is still under there. Warm air, moisture and salt is exactly how a rocker panel starts to go — and you will not notice until the year you try to sell the car. Salt-Off. 45 minutes, $89. Undercarriage and rockers flushed properly, not rinsed. Six slots, Friday to Sunday. Link in bio. #ottawadetailing #yow #barrhaven #kanata #rustprevention
Text to lapsed customers Thursday, 11am
Hey {first_name} — Thursday's thaw is about to dump a winter of road salt onto your undercarriage. We're running a 45-minute Salt-Off flush this weekend, $89. Want me to hold one for you? — {shop_name}
Pricing
Buy hunts. Not a subscription.
One credit is one hunt. Credits roll over and never expire, so a quiet February does not cost you anything. There is nothing to cancel.
5
hunts
$29
$5.80 per hunt
A month or two of weekly hunts. Try the thing before you commit to it.
Start free firstMost shops pick this
12
hunts
$59
$4.92 per hunt
The usual choice. A weekly hunt for a full quarter, cheaper per hunt.
Start free first30
hunts
$129
$4.30 per hunt
A full season at the best rate. For shops running two a week in peak.
Start free firstCadence: you decide how hard Rev hunts
A slider in your settings sets how often Rev goes out. Each trip spends one credit. Move it up in May, move it down in January, turn it off entirely when the shop is full — Rev naps, credits stay put.
Monthly
Free tier
Three hunts to start, then one a month. No card, forever.
Weekly
4 credits a month
Enough to always have something running.
Twice a week
~9 credits a month
For shops with capacity to fill.
Daily
~30 credits a month
Burns fast. Worth it in peak season.
On OrbisX?
Every pack comes with 20% more hunts.
Connect your OrbisX account and two things happen. Every credit pack you buy lands with 20% bonus credits on top, for good. And the audit is live in about a minute — Rev reads your customer list and writes win-backs with real names, real vehicles and each person's own booking link. "76 regulars haven't been back in five months. That's $89,767 of history. Here's the letter and the two-day follow-up."
5 hunts → 6
12 hunts → 14
30 hunts → 36
Not on OrbisX? Nothing here needs it. A CSV of your customers does the same job, and Rev works fine on local signals alone.
Questions
The things everyone asks.
Is it actually AI, or a content calendar with my city's name in it?
AI, and the difference shows in the timing. A calendar knows it is
April. Rev knows Thursday is the first day above freezing in eleven
days, that the fair runs the weekend after next, and that your
Tuesdays are empty — and writes for that. He also searches the web
himself for the local events that never reach a feed, and checks
each one against its source before it is allowed near a hunt.
Do I need to know anything about marketing?
No. That is the entire point. A hunt tells you what to do, in what
order, and how long each part takes. If you can follow a five-step
checklist you can run one.
How is this different from something that just writes captions?
A caption tool gives you words about nothing in particular. Rev
starts from what is actually happening near you this week — the
thaw, the show at the arena, the long weekend, the pollen — and
works forward to who to talk to, what to say and why they will care
right now. The words are the last step, not the whole product.
Will Rev post to my accounts for me?
No, and that is deliberate. You copy and you paste. Your accounts
stay yours, nothing goes out that you have not read, and there is
no morning where you find out what got posted at the same time your
customers do.
Do credits expire?
Never. Buy twelve in April, use four in April and eight in
September. There is no subscription, no monthly minimum and nothing
to cancel.
I'm not in a big city. Does that break it?
Small towns have fewer signals and better ones. One arena, one fall
fair, one grad ceremony and a weather pattern is plenty — and in a
town of nine thousand, being the shop that showed up in the right
week matters more, not less.
Is this only for auto detailing?
For now, yes. Everything Rev knows is detailing-shaped: the
services, the seasons, the objections, what a bay day looks like.
Other trades come later, and they will get their own version rather
than a find-and-replace of this one.
What does it cost to find out?
Nothing. Three full hunts when you sign up and one a month after
that, forever — not previews, the same complete campaign a paying
shop gets. The audit of your customer list — how many have gone
quiet, what they spent with you, how many you can still reach — is
free too, no card. What costs a credit is a hunt past the free
ones, and having Rev write and send the letter.
